A Wide Range of Marketing Services From Deppe Communications
Deppe Communications offers clients a full spectrum of marketing services. Each service is offered individually, or as part of an overall marketing strategy and campaign. Whether you need a single project or ongoing support for the day-to-day marketing need of your company, Deppe Communications is here to help.
Defining your business’ brand is the first step toward building a successful marketing campaign. Creating a brand includes understanding your customers and how they perceive you. Deppe Communications will work with you to research your customers’ attitudes and impressions about your business, then create a brand that reflects your company values and mission. We can help update the look of a logo, or create an entirely new one for you.
If you don’t know where you are going, then any road will get you there. But will it produce results? Every business has a limited amount of marketing resources, and Deppe Communications will help you develop a marketing plan to make the most of yours. Even small budgets need a marketing plan to make sure you are spending your funds in the right way, at the right time, and in the right places.
Does your website need an update, or a complete overhaul? Working with our web designers, Deppe Communications can improve your website with a new design and content that will get the attention of the search engines. We specialize in creating websites that are easy to maintain, and train our clients on how to do it. If you prefer not to maintain your website, Deppe Communications will provide that service including writing custom content for website pages or blogs. We make sure your content is well written, easy to read, and search engine optimized.
Every business wants to be found on the first page of a search engine’s results. Deppe Communications can help you target the right content and audience to improve your results. We understand that SEO involves much more than creating a list of keywords or adding a few meta tags to the website. Effective SEO combines every part of your online presence – website, Email, social media, blogging, etc. to leverage your search engine results.
Advertising on search engines can be a cost effective way to reach your customers. Online advertising, or Search Engine Marketing, can be targeted to specific demographics and geographic locations that match your target markets. With Pay-Per-Click (PPC) advertising, the cost is controllable and you will get regular reports on how effective the ads are. Many businesses have turned to PPC advertising as a way to better target their customers while achieving effective results.
Facebook, Twitter, LinkedIn, Pinterest…how do you know which one to use? Not every social media outlet is right for your business. Deppe Communications will help you determine when and how to use social media to engage with your customers and promote your business. Paid advertising on social media is also becoming a very popular and cost-effective way to reach target audiences. We can help you create a strategy for your social media presence, and even craft custom-written posts for your pages, post them for you, and provide reports on how they are performing.
Whether it’s print advertising, radio, TV, or even billboards, traditional methods of advertising are still important and effective, especially when building your brand. Deppe Communications will help you craft an effective advertising campaign to reach your target audiences with the right messages. We can integrate your traditional marketing with your online campaigns, to create a single brand in the marketplace and increase the effectiveness of your marketing investment. Small business marketing does not have to exclude advertising, as there are many options at a variety of price points.
Press releases, special events, blogging and other activities are all part of a Public Relations campaign to help market your small business or non-profit agency. Used along with paid marketing tactics like advertising, public relations can carry your message and engage your customers. Deppe Communications can help you create a special event, anniversary celebration, or fundraiser and promote the activity. We also assist clients in talking with members of the media.
From direct mail campaigns to posters, brochures and annual reports, Deppe Communications can create targeted, customized marketing materials for your small business. We can also assist you with promotional items, shirts, trade show displays and more.